Business Book Summaries

  • The must-read summary of Dale Carnegie's book "How to win Friends and Influence People: The All-Time Classic Manual of People Skills"
    This complete summary of the ideas from Dale Carnegie's book "How to Win Friends and Influence People" shows that no matter your occupation, goals, ambitions or your position in a company, dealing with people is your biggest challenge. Therefore, if you learn how to do so effectively you will reap the rewards in terms of profitability, productivity and morale. This summary highlights how to work with rather than against people, and how to be successful in your personal and professional life.
    Added-value of this summary: 
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    o Understand the key concepts
    o Improve your social and communication skills 
     
    To learn more, read "How to Win Friends and Influence People" and discover how to motivate people and how to communicate efficiently. 

  • The must-read summary of Anthony Robbins' book: "Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical & Financial Destiny".
    This complete summary of the ideas from Anthony Robbins' book "Awaken The Giant Within" shows that by making a few alterations to what you believe, you have the power to take your fate into your hands and get exactly what you want in any area of your life. In this summary, the subject of identity is discussed, along with other fascinating topics such as destiny or the necessity to take full advantage of our time. Discover how a new perspective on these fundamental concepts can change your life. 
    Added-value of this summary: 
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    o Understand key concepts 
    o Expand your self-knowledge
    To learn more, read "Awaken the Giant Within" and discover how a new perspective on fundamental concepts can lead you to professional success.

  • The must-read summary of Atul Gawante's book "The Checklist Manifesto: How to Get Things Right".
    This complete summary of the ideas from Atul Gawante's book "The Checklist Manifesto" shows that when solving problems, it's easy to get caught up in the complexities whilst ignoring the obvious, simple solutions. This summary highlights that every business sector can take some tips from the commercial aviation industry's emphasis on checklists. Indeed, despite the growth of super-specialisation, steps are sometimes missed, which demonstrates that problems often exist not because of a lack of knowledge, but just because routine can create complacency. 
    Added-value of this summary: 
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    o Expand your business knowledge
    To learn more, read "The Checklist Manifesto" and reduce business failures by using checklists!

  • The must-read summary of Eric Reis' book: "The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses"
    This complete summary of the ideas in Eric Reis' book "The Lean Startup" shows that most startups tend to burn through their resources and then disappear because they never get around to seeing what their potential customers think of what they're developing. With this accessible summary, you will learn how to do just that in a fast and effective way, using the Build-Measure-Learn loop. In the end, you will be able to offer your customers a fully-featured product, which they will love.
    Added-value of this summary: 
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    o Understand key concepts 
    o Expand your business knowledge
    To learn more, read "The Lean Startup" and discover how to focus efficiently on what your customer really want.

  • The must-read summary of Chris Anderson's book: "The Long Tail: Why the Future of Business is Selling Less of More".
    This complete summary of the ideas from Chris Anderson's book "The Long Tail" shows how the world of business is changing and commercial success in the 21st century will rely on multiple-niche marketing. The author explains that it is now better and more profitable to sell a few units in many niche markets than to try and sell a million units in one mass market. By reading about this new strategic thinking used by some of the top companies in the world, you can start paving the way for the future success of your business.
    Added-value of this summary: 
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    o Increase your business knowledge
    To learn more, read "The Long Tail" and find out how your business can become more profitable by selling less of more.

  • The must-read summary of Jack Welch and Suzy Welch's book: "Winning".
    This complete summary of the ideas from "Winning" discusses the question that is on everybody's mind in the world of business: What does it take to win? Providing you with a summary of Welch's business philosophy as well as with advice on how to look at your company and competition, this useful summary puts you in a position to win, and to make the most of each victory.
    Added-value of this summary: 
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    o Increase your knowledge of management and leadership
    To learn more, read "Winning" and find the keys to successful strategies.

  • The must-read summary of Thomas L. Friedman's book: "The World Is Flat: A Brief History of the Twenty-First Century".
    This complete summary of the ideas from "The World Is Flat" explains that the changes undergone by the business world in the 21st century are a result of the availability of cheap and ubiquitous means of telecommunication. In addition to exposing the 'flattening' of the world and the forces behind globalisation, this useful summary identifies both the challenges faced by the business world in the 21st century and the means to tackle them efficiently, thus effectively giving you the knowledge necessary to thrive in a rapidly changing world. 
    Added-value of this summary: 
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    o Understand key concepts
    o Enhance your prospects
    /> To learn more, read "The World Is Flat" and discover how to live and work in this new global environment. 

  • The must-read summary of Guy Kawasaki's book "The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything".
    This complete summary of the ideas from Guy Kawasaki's book "The Art of the Start" shows how starting a business is an art. In his book, the author explains a step-by-step approach for starting any business project, from launching a start-up to creating a new product. He also demonstrates the importance of giving meaning to everything you do to make things happen and achieve success.
    Added-value of this summary: 
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    o Understand the key concepts
    o Expand your business knowledge
    To learn more, read "The Art of the Start" and find out everything you need to know about starting a new business and how to make it a success!

  • The must-read summary of Michael J. Gelb's book "How to Think Like Leonardo Da Vinci: Seven Steps to Genius Every Day".
    This complete summary of the ideas from Michael J. Gelb's book "How to Think Like Leonardo Da Vinci" shows how many of the achievements of genuises such as Da Vinci were the result of practical, everyday measures and the right mindset. It looks to Da Vinci for clues and suggestions on how to creatively and productively manage change, and introduces the seven elements of genius that you can apply to your own life.
    Added-value of this summary: 
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    o Understand the key elements
    o Expand the power of your own genius
    To learn more, read "How to Think Like Leonardo Da Vinci" and follow Gelb's step-by-step lessons to add a dash of genius to your life.

  • The must-read summary of Larry Bossidy and Ram Chaean's book: "Execution: The Discipline of Getting Things Done"
    This complete summary of the ideas from Larry Bossidy and Ram Chaean's book "Execution" shows that the gap between what a company promises and the results it actually achieves is the biggest issue facing businesses. This summary names and explains the key building blocks needed by a company for efficient and consistent execution, thus effectively giving you the tools to improve execution in your own company.  
    Added-value of this summary: 
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    To learn more, read "Excecution" and discover a corporate vision which is squarely grounded in reality.

  • The must-read summary of Joe Calloway's book: "Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison".
    This complete summary of the ideas from Joe Calloway's book "Becoming a Category of One" shows that instead of aspiring to lead your product category, you should create a new category and be the only one in it. That's the goal of true business differentiation. The very best way to win and keep customers today is to create compelling customer experiences. If you can do that, you place your company beyond the reach of price wars and into the realm of genuine competitive advantage. The goal, therefore, is to become extraordinary - to become a Category-of-One company by doing what no one else does. This is the only rational way you can lift your company out of the commodity trap and into the ranks of the high achievers. Don't just try and compete in your industry - create and dominate your own unique business category.
    Added-value of this summary: 
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    o Understand the key concepts 
    o Increase your business knowledge 
    To learn more, read "Becoming a Category of One" and excel in business differentiation. 

  • The must-read summary of Robert G. Allen's book "Multiple Streams of Income: How to Generate a Lifetime of Unlimited Wealth". 
    This complete summary of the ideas from Robert G. Allen's book "Multiple Streams Of Income" explains how you can achieve financial independence in three phases, and provides you with detailed explanations about each of them. In other words, this clear summary gives you the tools to get 'Salud, Dinero y Amor y Tiempo para disfrutarlo' - health, money and love, and the time to enjoy them.  
    Added-value of this summary: 
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    o Understand the key concepts 
    o Increase your business knowledge
    To learn more, read "Multiple Streams of Income" and discover useful tips to create income with little or no investment!

  • The must-read summary of Amy Wilkinson's book: "The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs".
    This complete summary of the ideas from Amy Wilkinson's book "The Creator's Code" highlights that during a study of over 200 successful entrepreneurs, they all had six skills in common. From finding a gap in the market to failing wisely, the author explains the importance of each skill and how you can develop it. This is a must-read for any budding entrepreneur who is looking to increase the success of their business and gain essential skills.
    Added-value of this summary:
    o Save time
    o Understand key concepts
    o Develop your business knowledge
    To learn more, read "The Creator's Code" and learn the essential skills that all entrepreneurs need.

  • The must-read summary of General Stanley McChrystal's book "Team of Teams: New Rules of Engagement for a Complex World".
    This complete summary of the ideas from General Stanley McChrystal's book "Team of Teams" shows that hierarchies are no longer the most effective way to structure an organisation. Instead, organisations should transform themselves into interconnected and effective networks which are resilient and adaptable. Using the structure of the US army as an example, the author explains exactly how to arrange your organisation to produce the best possible results.
    Added-value of this summary:
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    o Understand the key concepts
    o Improve your social and communication skills
    To learn more, read "Team of Teams" and discover how re-structuring your organisation can yield better results.

  • The must-read summary of Kory Kogon, Adam Merrill and Leena Rinne's book: "The 5 Choices: The Path to Extraordinary Productivity".
    This complete summary of the ideas from Kory Kogon, Adam Merrill and Leena Rinne's book "The 5 Choices" outlines the five choices that you must make to become more productive and manage your decisions, attention and energy more effectively. From ruling your technology to taking the time to schedule your most important activities, the authors give you lots of tips to regain control of your life and work more efficiently.
    Added- value of this summary:
    o Save time
    o Understand the key lessons in personal change
    o Increase your productivity
    To learn more, read "The 5 Choices" and learn how making just five choices can increase your productivity in both your personal and professional life.

  • The must-read summary of Bernard Roth's book: "The Achievement Habit: Stop Wishing, Start Doing and Take Command of Your Life".
    This complete summary of the ideas from Bernard Roth's book "The Achievement Habit" shows that it is in fact possible to make achievement a habit in both your personal and professional life. To do this, you must apply the "design thinking" methodology to your life and career. The author gives the five essential components of design thinking and details exactly how you can apply these to your own situations. Follow the guidelines provided in this summary and you can turn achievement into a habit in no time.
    Added- value of this summary:
    o Save time
    o Understand the key lessons in personal change
    o Expand on your motivation
    To learn more, read "The Achievement Habit" and start achieving everything you've ever dreamed of with just five easy steps.

  • The must-read summary of Guy Kawasaki and Peg Fitzpatrick's book: "The Art of Social Media: Power Tips for Power Users".
    This complete summary of the ideas from Guy Kawasaki and Peg Fitzpatrick's book "The Art of Social Media" explains how social media has become one of the most effective ways to market a product, promote a business and communicate with customers. In fact, social media is now so important that it can make or break your marketing campaign. This means that it is essential to learn how to use it effectively, by becoming a "power user". There are just three steps involved in becoming a social media power user: build your foundation, amass digital assets and then go to market as required. This summary will take you through every step to ensure you get the most out of social media and extract maximum returns for your marketing dollar.
    Added-value of this summary:
    o Save time
    o Understand key principles
    o Expand your marketing skills
    To learn more, read "The Art of Social Media" and learn to use social media to your advantage.

  • The must-read summary of Dan Olsen's book: "The Lean Product Playbook: How to Innovate With Minimum Viable Products and Rapid Customer Feedback".
    This complete summary of the ideas from Dan Olsen's book "The Lean Product Playbook" explains how you can make products that customers love and rave about. By using the "Lean Product Process", in which you repeatedly ask for consumer feedback and adapt accordingly, you can optimize your product and ensure it fulfills market needs perfectly. The author explains each step in detail to allow you to adopt the Lean Product Process in your own company and start creating products that will satisfy your target consumers today!
    Added-value of this summary:
    o Save time
    o Understand key concepts
    o Expand your business knowledge
    To learn more, read "The Lean Product Playbook" to discover how to find the perfect fit between your product and the market.

  • The must-read summary of Martin Reeves, Knut Haanaes and Janmejaya Sinha's book: "Your Strategy Needs a Strategy: How to Choose and Execute the Right Approach".
    This complete summary of the ideas from Martin Reeves, Knut Haanaes and Janmejaya Sinha's book "Your Strategy Needs a Strategy" explains that strategy is not a one-size-fits-all concept; it must be adapted based on your personal needs and the current market. Once you have assessed the market (is it predictable? Is it harsh or favourable?), you can choose the strategy that is best-suited to you. For example, if you are operating in a predictable market with stable competitors, you would select a Classical approach to position yourself optimally within the market, through differentiation or economies of scale. The authors talk about five different possible strategies, what sort of business' suit each strategy and how they can be used to improve your business. If you're looking for better returns, the best thing to do is to change your strategy and this summary will tell you exactly how.
    Added-value of this summary:
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    o Increase your business knowledge
    To learn more, read "Your Strategy Needs a Strategy" and discover how you can adapt your strategy in order to thrive in any market.

  • The must-read summary of Robbie Kellman Baxter's book: "The Membership Economy: Find Your Superusers, Master the Forever Transaction and Build Recurring Revenue".
    This complete summary of the ideas from Robbie Kellman Baxter's book "The Membership Economy" highlights the fact that more and more corporate giants (like Apple and Amazon) are re-thinking their business models to go from selling individual products to offering memberships. These memberships generate recurring revenues and allow the customer to build a relationship with the company. Thanks to social media, it is now easier than ever for organisations to maintain relationships with customers on a long-term basis, which leads to customers remaining loyal to the company. By applying the seven strategies listed in this summary to your business, you will be able to retain customers and join the Membership Economy.
    Added-value of this summary:
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    o Expand your business knowledge
    To learn more, read "The Membership Economy" to discover how to engage more with your customers and have a competitive edge over other companies.

  • The must-read summary of Hal Elrood and Ryan Snow's book (with Honoree Corder) "The Miracle Morning for Salespeople: The Fastest Way to Take Your Self and Your Sales to the Next Level".
    This complete summary of the ideas from Hal Elrood and Ryan Snow's book (with Honoree Corder) "The Miracle Morning for Salespeople" highlights the importance of having a good morning routine if you want to achieve success. By establishing a morning ritual that makes you feel motivated and productive, you will get more out of your day and you can strategically engineer your life for success. The authors take you through the Life S.A.V.E.R.S. (Silence, Affirmations, Visualization, Exercise, Reading and Scribing) routine which is simple to follow but can have a huge impact on your professional and personal life. They then explain how you can use this morning routine to improve both your personal growth and your sales career, with tips on attracting customers and improving your presentations. This is a must-read for anybody who wants to learn how adapting your morning routine can change your career!
    Added-value of this summary:
    o Save time
    o Understand key concepts
    o Expand your sales skills
    To learn more, read "The Miracle Morning for Salespeople" and discover how to use your morning to improve your career.

  • The must-read summary of Lee Cockerell's book: "Time Management Magic: How to Get More Done Every Day and Move From Surviving to Thriving".
    This complete summary of the ideas from Lee Cockerell's book "Time Management Magic" explains that "most people are not overworked... they are under-organized". Lack of organisation can make you feel like you have no time to get things done and affects both your personal and professional life. The author suggests a very simple, easy-to-use time management system; all you need is a planner and a smartphone. By actively thinking about how you use your time and eliminating any time wasters, you will be able to get the most out of your day and be more productive. This summary will help you get started today so you can take back control of your time and your life!
    Added-value of this summary:
    o Save time
    o Understand the key concepts
    o Increase your business knowledge
    To learn more, read "Time Management Magic" and start making the most of your time today!

  • The must-read summary of Michael Lewis' book: "Flash Boys: A Wall Street Revolt".
    This complete summary of the ideas from Michael Lewis' book: "Flash Boys" explains the increase of high-frequency trading (HFT) in the US market and Dan Spivey's project to connect a data centre in Chicago to a stock exchange in northern New Jersey by fibre optic cable. This summary points out the key ideas behind Lewis' book, such as the fact that speed has replaced the stability of the markets as the high-frequency traders' main objective.
    Added-value of this summary:
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    o Understand the main indeas behind Lewis' book
    o Get an overview of high-frequency trading
    To learn more, read "Flash Boys" and discover more about high-frequency trading!

  • The must-read summary of Judy Robinett's book: "How to Be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits".
    This complete summary of the ideas from Judy Robinett's book "How to Be a Power Connector" demonstrates how you can become a power connector and connect the people in your network that wouldn't otherwise meet. By being a power connector, you can stay in the forefront of your connections' minds, create new opportunities and add value to your network.
    There are four phases to being a power connector:
    1. Prepare to power connect
    2. Target, connect and engage
    3. Reconnect, activate and multiply
    4. Connect your contacts with others
    Added-value of this summary:
    o Save time
    /> o Add value to your connections
    o Create new opportunities using your network
    To learn more, read "How to Be a Power Connector" and find out how you can start power connecting and adding value to your network!

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